Head, Mediawrkz
Arunprabu Kesavan (Arun) heads Mediawrkz. He is the driving force behind Mediawrkz’ mission to become the most Publisher friendly solutions partner in the market. He leads the team in architecting Mediawrkz’ Partner Solutions stack – for both Publishers & Advertisers – as well driving all core remits for their success. With over 12 years of high-touch media / publisher experience, Arun brings his deep, hands-on approach to help our clients grow.
He is responsible for developing and implementing effective sales strategies, executing go-to-market campaigns, and accelerating business development and revenue growth. He also leads the publisher’s operations function to make sure that the publishers can leverage programmatic technologies in the most optimal way to improve their revenues
Arun is a media and sales professional who has a rich experience of more than 10 years in digital media, market research and consulting. In addition to handling clients from the Media Industry, he has also worked with clients in FMCG, pharma, manufacturing, retail, online, and real estate industries as well.
Arun holds an undergraduate degree in Engineering from the College of Engineering, Guindy, Chennai, and an MBA from IIM, Bangalore.